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Beautiful idea but $32 on etsy + $10 s/h. I know that I can make this for about 2-3 bucks with a piece of barn wood, leftover kids blocks and some hooks. I don't care that much for the black blocks think that I would distress them in their natural colors
Use a precut wood plaque for the base (you can find them at any craft store) and screw in a mismatched jumble of painted hooks. Perfect right next to the door for keys, scarves, umbrellas and more.
take a plain wooden picture frame, paint it any color you like, make a monogram print on photoshop to put inside of the frame. Then drill 3 holes across the bottom for the hooks (you can get them at walmart) get some felt and roll it up like a flower and hot glue it down. put the printed monogram inside the frame and you are done :)