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#Facebook Timeline 101 | Telling the story of your brand's life #entrepreneur | Join us @ www.facebook.com/Boostingyourbrand

etailmentfrom etailment

Facebook Timeline: So reagiert der Handel

Don´t Panic! Gestern hat Facebook die Timeline für Unternehmen freigegeben. Am 30. März werden alle Seiten automatisch auf die Chronik umgestellt. Doch während etliche Top-Marken wie Red Bull prompt reagierten und die neue Optik ausrollten, sind bei gefühlt 99 Prozent der  Handelsketten in den USA und hierzulande die Layout-Regale im Social Network noch im alten Look. Zu den Vorreitern gehört in Deutschland, natürlich, Zalando. Doch andere Händler werden in den kommenden Wochen sicher folgen. Zur Inspiration deshalb an dieser Stelle die ersten gelungenen Lösungen der Facebook Timeline aus der Handelswelt:

Fast Companyfrom Fast Company

How Starbucks Transformed Coffee From A Commodity Into A $4 Splurge

"Every brand has a story, whether it's the founder's story or the brand's reason for being. Some brands have never told their story well, or have lost their story. Microsoft is a good example of a brand that's never told its story well...and there's no love there...The Bill Gates story is such an incredible story, but it's never really been expressed by the brand."

INTERNET WORLD Businessfrom INTERNET WORLD Business

111 Jahre Modegeschichte auf einen Blick

Facebook Timeline kreativ umgesetzt

Social Media Cheat Sheet...

Turning likes into buys: infographic It's surprising that only 18% of US social media users buy from a brand after they see a friend has liked or commented on the company especially as Facebook's entire sponsored stories advertising unit is based on this behavior. But as people under 35 are more likely to buy based on a like, this number should only increase.

Mashablefrom Mashable

50% of Consumers Value a Brand's Facebook Page More Than Its Website [INFOGRAPHIC]

50% of Consumers Value a Brand’s Facebook Page More Than Its Website [INFOGRAPHIC]

science-of-facebook-engagement

The importance of a fan base...

socialmarketingwriting.comfrom socialmarketingwriting.com

How to Share Your Infographics on Facebook, Twitter, Pinterest and Linkedin [Infographic]

Tips for Sharing Your #Infographic on #Facebook, #Twitter, #Pinterest and #Linkedin [Infographic] http://socialmarketingwriting.com/tips-sharing-infographic-facebook-twitter-pinterest-linkedin/

Mashablefrom Mashable

Consumers Believe Facebook Users Should be Older than the Age 13 Requirement [INFOGRAPHIC]

Consumers Believe Facebook Users Should be Older than Age 13 Requirement