UK coffee chain Puccino’s wanted to stand out in customers’ minds, so they enlisted the services of Waldo Pancake to design these irreverent and totally lovable cups. Waldo Pancake designed an entire corporate identity for Puccino’s, from the packaging to the funny signs in the shops – and customers love it.
Mike & Emma Stevens decided to open their very own Italian ice cream shop in Waukesha, Wisconsin. Their identity and branding pieces came together as a result of their love for bold yet simple graphics that accentuated their yummy gelato treats. Their in-house as well as take-out containers were given the same bold, clean, yet fun look. Designed by Lucy Kozozian