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  • Mark Damman

    social media roi infographic ignite social media. #infographic #dsmi

  • Kathy Steindl

    How to calculate Social Media ROI Also Check Out http://PeterTrapasso.com for more Social Media Tips & Tricks

  • Ana Isabel Gómez Marín

    7 Pasos para calcular el ROI de tu Plan de Social Media. #Marketing #SocialMedia #ROI

  • Milena Glasman

    Calculating Social Media ROI #infographic #socialmedia #Facebook #Twitter #Youtube

  • Pili Barrio
    Pili Barrio • 2 years ago

    I disagree with this model. For starters, social media can't just be compared like that to ppc or display. We need new measures because the impact is different. And that model doesn't give you the full pic. It's like AVE in PR

  • Gema Molina García
    Gema Molina García • 2 years ago

    Yep, you're probably right (you're the expert here ;) but I think starters need something to start with, and experts don't agree the best way to measure the ROI, at least for small businesses. This is an easy (but probably not perfect) way. Of course it's not enough and you'll have to measure many other things. The think is that it's something to start with. Btw, what's AVE?

  • Gema Molina García
    Gema Molina García • 2 years ago

    Pili, I was thinking... Why don't you write a post for SWIt about the right measures on social media? I could do the infographic ;)

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