Interesting, as it is fun and colourful. Here it is listen in terms of hierarchy of cost. This concept was for the idea of conceptualizing the animal concept into the pricing page. It is also interactive, as when clicked on each of the CTA’s for the particular package, the header saying who the package is for, jumps up and the animation goes well with the theme of the webpage

Interesting, as it is fun and colourful. Here it is listen in terms of hierarchy of cost. This concept was for the idea of conceptualizing the animal concept into the pricing page. It is also interactive, as when clicked on each of the CTA’s for the particular package, the header saying who the package is for, jumps up and the animation goes well with the theme of the webpage

Colour coding for differentiation. Focus of the flow: Starts from the Benefit, graphical representation, short description, cost and CTA. it could be Profession, Graphic, benefits and features, cost, CTA

Colour coding for differentiation. Focus of the flow: Starts from the Benefit, graphical representation, short description, cost and CTA. it could be Profession, Graphic, benefits and features, cost, CTA

The categories are listed and along with that are clickable links that open small tabs of information for more details. Not many pages need to be created and it can be small pop ups from various sources on the same page to get more information about a particular service or a particular feature

The categories are listed and along with that are clickable links that open small tabs of information for more details. Not many pages need to be created and it can be small pop ups from various sources on the same page to get more information about a particular service or a particular feature

Here again, the profession is the focus and the cost of small and at the bottom, emphasizing the features and the profession. And when selected or clicked on a CTA Button, changes into another colour, and more features are listed below with more info and the final CTA Button to select or sign up for the feature

Here again, the profession is the focus and the cost of small and at the bottom, emphasizing the features and the profession. And when selected or clicked on a CTA Button, changes into another colour, and more features are listed below with more info and the final CTA Button to select or sign up for the feature

Usertesting.com pricing. They have three tiers of "Pro" pricing, but they're completely hidden, only available through a demo and call.

Usertesting.com pricing. They have three tiers of "Pro" pricing, but they're completely hidden, only available through a demo and call.

Moz pricing. Comparative from left to right, with annual not assumed, but detailed underneath the cards. "Trusted by" section for an added kick in the wafflers pants.

Moz pricing. Comparative from left to right, with annual not assumed, but detailed underneath the cards. "Trusted by" section for an added kick in the wafflers pants.

The Economist. Wow, that's something. No way to compare across formats.

The Economist. Wow, that's something. No way to compare across formats.

Anewstip likes to repeat themselves over and over and over and over so you can't really see any differences between plans. That is not helpful.

Anewstip likes to repeat themselves over and over and over and over so you can't really see any differences between plans. That is not helpful.

Graphical elements - making it clear of who the targeted audience for each plan is. Interactive and colour coded. Quick visuals to grasp the idea of the plan. Sufficient information for one to start converting.

Graphical elements - making it clear of who the targeted audience for each plan is. Interactive and colour coded. Quick visuals to grasp the idea of the plan. Sufficient information for one to start converting.

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