FORMA︱ Logotype for Russian Student Industrial Design Contest, which was held during Innoprom exhibition in Yekaterinburg as part of Global Industrial Design Forum (GID)︱the project was done by 12 points in
I like this pin because it reveals the process for creating the logo. I like how the top shows the various sketches, leading to the exact design chosen. I also like how the image is created completely from circles and curved lines.
This logotype illustrates freedom literally by having the op half of the M fly off like a bird. The logotype uses the comparison of birds and freedom as a message. This logotype is effective in communicating meaning.