Brilliant fundraising idea with the Red Cross - Ikea Built a Room in One of Its Stores to Look Like a Damaged Home in Syria | Adweek | Here's a fantastic use of in-store media by Ikea to bring the reality of the Syrian crisis home to those enveloped in the comforts of the West—indeed, those right in the middle of shopping for those very comforts.
One of Alan Rickman’s final roles was a voice-over for a viral video fundraiser that features a teeny-tiny tortoise eating a strawberry. Every video view gains ad revenue that goes toward the refugee crisis. Source
Pigasso: The little oinks making a splash in the art world. Staff at Pennywell Farm in Buckfastleigh, Devon, have taken a novel approach to fundraising as they turn their pigs into painters. Their miniature pigs have been creating works of modern art which sell for up to £16 each and have so far raised more than £150 for the Farm Crisis Network charity. June 2007
A boy gathering dirty water. Lack of access to clean water is a crisis. Help solve the problems of an entire village by choosing to donate a well to provide clean water. Make a corporate donation or gift in the name of your clients.