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Is your job a bad fit for you? A German online recruitment agency aimed to break people out and help find their perfect job through this advertising campaign. Jobsintown.de, a German online recruiter, ran these ads. The agency Scholz & Friends, Berlin, came up with the slogan, “Life’s too short for the wrong job”, and concept of the campaign, using the idea that there are people behind these machines that are awkwardly hard at work in cramped spaces.