Identity is your brand's outfit. That means when something's wrong with it, people will either run away or or stare while thinking bad thoughts about you. And neither is good. I'll outfit you with a logo, typeface, colors and imagery that embody your brand that will make people not want to take their eyes off you — in a good way! Rachel Zoe, Inspiration, Fashionquotes, Fashion Style, Rachelzoe, Well Said, Style Quotes, Fashion Quotes, Dr. Who
-Einstein So true!