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Here are five ways to use the upcoming Labor Day weekend as the perfect time for bloggers to publish your guest blog post, or for newspapers, magazines and TV stations to cover your story. Piggybacking a story idea about your business onto an upcoming holiday is an easy way to generate free publicity. PR pros and do-it-yourself publicity seekers, add this to your toolbox.
James Ellroy: How To Pitch Your Book to Online Outlets: It took me 6 published novels to earn a living as a writer (Media Beat 3 of 3)