Advertising in the digital age is more ubiquitous than ever. With increasingly interactive and unconventional advertising formats, it is sometimes easy to forgot about one of the fundamental classic mediums for delivering advertising: print. In one f
Some times, all you need is text to tell a story that sells. Clever campaign for a Swiss life insurance company, especially considering how deadly dull their industry's ads usually are. The other ads in the campaign rival this in making you think.