push button to add drama . to launch the TV channel TNT in Belgium a big red button was placed in an average Flemish square of an average Flemish town . a sign reading, “Push to add drama” invited people to use the button .
Pool Party by Red Paper Heart. UrbanDaddy challenged us to create a memorable interactive experience in water. Our desire was to create animations that party-goers could swim through. Initially we had no idea how to make this a reality.
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