PR News' Articles
Stay informed of the latest #PR trends and PR-related news stories!
One of the best tools for measuring social media activity is right in front of you, and it's free: Google Analytics. If you don't have it set up to monitor your website, you're missing out on extensive and easy-to-catch data that can help you optimize your PR campaigns on social media.
Tools, Monitor, Activities, Medium
Ahead of PR News’ upcoming Big 4 Social Media Conference, we surveyed the our community with the goal of finding out where PR stands on paid social media.
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Science tells us that we absorb information easier when it's presented visually than when it's presented in text-heavy formats. At the same time, we're predisposed to favor linear, coherent stories. When combined, these elemental ideas give visual storytelling its attention-grabbing power.
For all brands and organizations, Reddit included, succession planning is an unpleasant but necessary fact of life. To help you think through how your company would respond to a public dust-up involving the exit of your CEO, take a look at these three tips
Success Plans, Reddit Includ, Dust Up Involvement, Public Dust Up, Pr News
Facebook's ever-changing News Feed algorithm has morphed again, this time with the introduction of new tools that allow users to select whose content they see first, find new pages to connect to, unfollow people to hide their posts and reconnect with people they've unfollowed.
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PR pros working in the trenches of social media know the value of a great content calendar. For some help with getting started creating your own social media content calendar, take a look at this infographic.
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For some help with getting started creating your own social media content calendar, take a look at this infographic.
Why You Need a Social Media Calendar and How to Create One #socialmedia #socialmediacalendar #infographic
Love him, hate him or ignore him, Donald Trump has his own unique style of public relations and persona shaping: Never apologize, never go on the defensive. As far as communications strategies go, it's a bold one—but for him and for the Trump brand, it works.
Unique Style, It Work
Merchandise displaying the Confederate battle flag is swiftly being prohibited from sale by major retailers in what has turned into a nationwide movement sparked by the killing of nine people at a historic black church in Charleston, S.C., last week.
Understanding the power of community to build your brand.
Geçsin Diy, Community Buildings, Community Work, Fikirleri Hayata, Backlinks Service, Diy Kuluçka, Fikirlerini Hayata, Elearning Community, Amacıyla Kuluçka
İş fikirleri hayata geçsin diye “Kuluçka Ofisleri” kuruluyor
Do eLearning Communities Work?
Many have championed Caitlyn Jenner as a hero for the LGBT movement. But it's her creative use of the media that should hold the attention of communications professionals.
Vanity Fair’s 22-page cover story features stunning Annie Leibovitz photos of Caitlyn Jenner, formerly known as Bruce, along with revealing new details. Here’s a preview of the story.
Appreciating the value of Instagram's user base is easy. Creating an account that is authentic, relevant and engaging—that’s a little harder.
User Based, Work Schools Articles, Instagram User, Social Media, Pr News, Work Stuff, Instagram Contentv, Media Fb
Instagram contentv tips 5/15 ***
St. Baldrick's PR agency, FleishmanHillard, successfully secured an innovative live segment on NBC’s "TODAY" show, earning millions of impressions and raising significant funds for childhood cancer research.
Childhood Cancer, Innovation Living, Baldrick Pr, News, Agency, Living Segment, Nbc S Today, Relations Soci Media, Public Relations Soci
Philadelphia Mayor Michael Nutter exercises crisis communication skills after Amtrak tragedy.
Michael Nutter, Exercise Crisis, Communication Skills, Crisis Communication, Nutter Exercise, Amtrak Tragedy, Relations Soci Media, Public Relations Soci, More Michael
Facebook launches Instant Articles. How will it affect your media pitches?