Sobre comunicación

Libros y artículos que he leído sobre comunicación corporativa, comunicación política, etc.
27 Pins
 · Last updated 1y
the spanish language poster shows how to use it in an english and spanish language classroom
7 buenas prácticas para comunicar en tiempos de crisis
La comunicación en situaciones de crisis se ha convertido, de repente, en una función clave para compañías y líderes de cualquier sector y de cualquier país. El profesor del IESE Business School - University of Navarra, Yago de la Cierva, detalla siete buenas prácticas y algunos consejos para comunicar en tiempos de crisis
the book community manager with an arrow pointing to it
Guía Community Manager: Introducción
Otra "Guía Community Manager", pero bastante completa y práctica vía @Acila
the book cover for the marketing classic positioning by jack trout
Positioning: The Battle for Your Mind
Positioning: The Battle for Your Mind: How to Be Seen and Heard in the Overcrowded Marketplace by Al Ries, Jack Trout
an open book with red ribbon around the edges on a white background, set in three different positions
Planificación estratégica de la imagen corporativa (Spa…
Planificación Estratégica de la Imagen Corporativa by Paul Capriotti
an open book with red ribbon around the edges on a white background, set in three different positions
Gestión De La Marca Corporativa
Gestión De La Marca Corporativa by Paul Capriotti
a book cover with the title identidad de corporativva written in spanish
Identidad Corporativa (Spanish Edition)
Identidad Corporativa by Joan Costa
a book cover with an image of people working on a large object
Reputation: Realizing Value from the Corporate Image
Reputation: Realizing Value from the Corporate Image by Charles J. Fombrun
the book cover for essentials of corporate communication
Essentials of Corporate Communication: Implementing Pra…
Essentials of Corporate Communication: Implementing Practices for Effective Reputation Management by Cees Van Riel
a pink book cover with the words praffacci esttrooga de la naciones publices
Planificación estratégica de las relaciones públicas (P…
Planificación Estratégica de las Relaciones Públicas, de Jordi Xifra
a book cover with columns and blue swirls in the background, which reads lobbying
Lobbying
Lobbying by Jordi Xifra
an open book with red ribbon around the edges on a white background, set in three different positions
Dirección estratégica de empresas de comunicación (Sign…
Direccion estrategica de empresas de comunicacion, by Alfonso Sánchez-Tabernero
a book cover with an eye looking through a magnifying glass in front of multi - colored stripes
Periodismo especializado
Periodismo Especializado by Javier Fernandez del Moral
the tipping point how little things can make a big difference
The Tipping Point: How Little Things Can Make a Big Dif…
The Tipping Point: How Little Things Can Make a Big Difference by Malcolm Gladwell
A Journey: My Political Life  by Tony Blair Blackpool Fc, Tony Blair, Margaret Thatcher, British Prime Ministers, Blackpool, Science Books, Living History, World Trade Center, Personalized Books
A Journey: My Political Life
A Journey: My Political Life by Tony Blair
two men in suits standing next to each other on a red and black book cover
Alastair Campbell: New Labour and the rise of the media…
Alastair Campbell: New Labour and the Rise of the Media Class by Peter Oborne