Alex Proba | As a designer it is easy to spent a whole day tweaking just one tiny part of a graphic and it’s also easy to never be pleased with the result. I knew that the only way the project could work would be to give myself a 30 minute time limit. It was challenging for me to do this at first and equally difficult to incorporate into my daily routine. Making a poster is now the last thing I do before I head to bed. It’s like brushing my teeth.