Heinz Tomato Ketchup This ad shows the need to satisfy curiosity. It shows this by having the ketchup bottle look like slices of tomatoes. Which satisfies the curiosity that it is made with real tomatoes.
Coca-Cola and Ogilvy & Mather Advertising Shanghai won the Outdoor Grand Prix at Cannes Lions 2012 for “Coke Hands” outdoor campaign. Amazingly simple but powerful imagery from the hands of Jonathan Mak Long.