The most active area in a composition is called a "focal point" or entry point. Active and passive areas help to establish visual hierarchies: where the eye…
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Hierarchy refers to the relative importance (or activeness) of one thing versus the relative lack of importance (or passiveness) of another thing or group of things. By adjusting proportions involving color contrast, primary and secondary entry points get established whose main function is to guide the user into this proposed interface promoting an exhibition of the Mexican artist Guadalupe Posada at selected Los Angeles Metro stations. Posada video YouTube HD.
The most active area in this composition is the framed head in the lower left corner. It becomes a focal point. The baggage area at the top is out of focus and does not contain the same level of contrast contained by the framed head. This renders the baggage area relatively passive except when compared with the area in the lower right corner. Ferdinando Scianna(1943- ), Macedonia, Skopije: daily life.
Active/Passive relationships occur on 3 levels in this painting by Samantha Fields. Headlights produce the primary zone of visual entry. The muted rain drops are passive in comparison, yet remain relatively active when compared to the black stillness. A contrast of scale exists between the smallish display of bright headlights and the background/foreground of the surrounding space.
Johannes Vermeer 1632-1675, The Art of Painting. Vermeer uses single-point perspective to guide the viewer from foreground to background. The studio area in the center and right express the most active area in the composition. The curtain's foot is the most passive area. If the curtain's foot were any brighter and thus more active, the entry into the composition would be far more challenging.
The most active area in this composition is the green and blue structure. After that, the adjacent type on the left, the red logo and the museum name above it that are both located at the bottom, and then the repeated gray line on the left and light green type near the top are regressively intensive and relatively passive. Howard Schneider, designer.
Very active zone where the large letter forms are situated (the focal point). Gradually passive zones as the viewer transitions next to the dots and letters to the right, eventually leading to the relatively less active areas of the white rectangle (an accent area) and the mildly contrasting red lines, followed by the shapes above it and the most passive element, the subtle tonal overlaps of the stained background. Juan Casini, artist.