2012 Olympic Stadium
Even non-sporting venues have received the full 'One Look' treatment. Here's the interior of the press centre.
London Olympics 2012 Wayfinding Structures by Surface
Examples of more wayfaring beacons within the Olympic Park.
That controversial London 2012 logo.
Interior of the temporary Water Polo Arena
Wayfaring signage, incorporating the New Johnston TFL typeface.
Wayfaring beacons take their cues from the shard-like visual language derived from the logo.