evaluating-the-uk-search-marketing-landscape-infographic

Organic Search Accounts for of Clicks image evaluating the uk search marketing landscape

LEGO has posted on their Google+ page a picture of their new prototype phone, known as the lPhone.  That is an lowercase L, not an upper case I.  The LEGO phone is made out of LEGO, supports LTE and e

The LEGO Phone (lPhone)

Lego iPhone - doesn't get great service, but when you drop it, it can be put back together rather quickly. Now geeks can trade mark a phone CB

SEO: Search Engine Optimization, Link Building & Social Marketing Strategy - Search Engine Watch (#SEW)

With this research, marketers and search marketers have, for the first-time, vendor-neutral data containing facts of organic search click-through rates (CTRs).

A nice visual on the imbalance of identified spend between SEO and Paid Search (SEM). My guess is that the SEO does not include the organizational costs of SEO which can be significant (and allocated).

Let’s face it if your SEO agency is only offering PPC they simply can't compete organically and you’re missing out on of the consumer behavior pattern, and we have the stats to prove it.

useness

Long Tail Keywords - Good for SEO beginners - Not too techie, nice explanations.

Google's Knowledge Graph: Implications for Search & SEO

Google's Knowledge Graph: Implications for Search & SEO

Invest In 5 Year ROI for content marketing strategy- As explained by Rand Fishkin... Graph When one gives up...

Invest In 5 Year ROI for content marketing strategy- As explained by Rand Fishkin. Graph When one gives up.

Pioneers of Digital: Success Stories from Leaders in Advertising, Marketing, Search and Social Media by Paul Springer, http://www.amazon.com/dp/0749466049/ref=cm_sw_r_pi_dp_n6FTqb08P0JCK

Pioneers of digital : success stories from leaders in advertising, marketing, search, and social media / Paul Springer, Mel Carson.

Though the companies having a budget of $1 to $25000 has gone down by 7% in 2012 as compared to last year , the companies allocating a budget of $25000 to $75000 has gone up by 9% in 2012. There is a 4% increase in the no. of companies allocating a budget of more than $3 million too. This again is a positive trend that companies are willing to allocate higher budgets for SEO.

Overall, companies have increased their SEO budgets over the last three years, though 2 percent of respondents said they spent nothing on SEO at all.

Invest In 5 Year ROI for content marketing strategy- As explained by Rand Fishkin... Graph When one starts a blog...

Invest In 5 Year ROI for content marketing strategy- As explained by Rand Fishkin... Graph When one starts a blog...

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