SEO Learning Hub

Learn SEO from industry experts, tune into webinars, discover our SEO Podcast, and more at The SEO Learning Hub from Wix. Learn strategies, tactics and get step-by-step guides to using Wix SEO Tools. https://www.wix.com/seo/learn
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Is Google sweet on your website, or does it have a secret grudge? Let’s find out! Wix’s Mordy Oberstein and Crystal Carter get a little nostalgic as they take a quick detour into ‘90s music, reminiscing about Ace of Base and Hanson—Mmmbop!  We learn how to shore up the pages that are on the brink between ranking and not ranking, and figure out if it is a topic or intent misalignment or if it has something to do with your topic depth. Minding the SERP gaps by comparing content with competitors...
SERP’s Up | How to tell if Google loves you
Is Google sweet on your website, or does it have a secret grudge? Let’s find out! Wix’s Mordy Oberstein and Crystal Carter get a little nostalgic as they take a quick detour into ‘90s music, reminiscing about Ace of Base and Hanson—Mmmbop! We learn how to shore up the pages that are on the brink between ranking and not ranking, and figure out if it is a topic or intent misalignment or if it has something to do with your topic depth. Minding the SERP gaps by comparing content with competitors...
Author: Lazarina Stoy Keyword research is the starting point of all organic marketing projects. It unveils how, why, and when your target...
How semantic & traditional keyword research come together for better SEO
Author: Lazarina Stoy Keyword research is the starting point of all organic marketing projects. It unveils how, why, and when your target...
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SERP’s Up | The SERP according to users, not just SEOs
How much bias creeps into an SEOs' daily habits? How does bias impact how effectively we target our audiences? Join hosts Mordy Oberstein and Crystal Carter as they dig into how biases influence SEO practitioners and the modern SERP with special guest Giulia Panozzo. This juicy episode is worth the squeeze, explaining why sometimes those quirky, negative headlines suck you in like a vortex or why autocomplete can deliver the celebrity gossip you’d never know to look for. Discover why under...
a woman is smiling and looking at the camera with google ads on her back ground
Generate additional revenue streams with Wix & Google AdSense
Author: Alla Avgustinov Display ads are a popular revenue source for many websites (e.g., blogs, news websites, social platforms), but...
Author: Mark Williams-Cook You need to know exactly why visitors came to your site if you want your offerings to be relevant to them. So,...
Google’s People Also Ask: Understand customers and improve SEO with intent data
Author: Mark Williams-Cook You need to know exactly why visitors came to your site if you want your offerings to be relevant to them. So,...
Ever wondered why Googlebot loves your blog's cat photos but totally dismisses your high-value product pages? Wix’s Mordy Oberstein and Crystal Carter are joined by Roxana Stingu, Head of Search and SEO at Alamy, to dig into crawl patterns, bot behaviors, and crawl budgets. Learn how to make your pages better for bots, update old content to be relevant again, and minimize server costs by managing bot activity.  Discover how specialized bot logs can offer insights into everything from quality ...
SERP’s Up | Making bot log SEO data easy (easier?)
Ever wondered why Googlebot loves your blog's cat photos but totally dismisses your high-value product pages? Wix’s Mordy Oberstein and Crystal Carter are joined by Roxana Stingu, Head of Search and SEO at Alamy, to dig into crawl patterns, bot behaviors, and crawl budgets. Learn how to make your pages better for bots, update old content to be relevant again, and minimize server costs by managing bot activity. Discover how specialized bot logs can offer insights into everything from quality ...
Author: Gemma Fontané Beyond being a marketplace with its own algorithms and search results, Etsy is also a website that appears in...
How to optimize your Etsy shop for Google
Author: Gemma Fontané Beyond being a marketplace with its own algorithms and search results, Etsy is also a website that appears in...
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Foster an education-first culture at your agency for better authority, business, and retention
Author: Christine Zirnheld Generative AI, third-party cookie deprecation (eventually), Google algorithm updates, broadening match...
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Tactics for multi-stakeholder reporting
Author: Judith Lewis Communicating your value to decision makers or potential investors can feel like trying to hit a moving target—after...
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5 of my best editing tips for content marketers
Author: George Nguyen I can’t go to a single digital marketing event in 2024 without someone asking whether I feel threatened that AI...
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Visual content marketing 101: Build your audience and distinguish your brand with images
Author: Giuseppe Caltabiano Visual content has the power to break through the noise and grab the attention of our audiences in a way that...
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Local link building: How community and local activities lead to backlinks
Author: Celeste Gonzalez Your involvement with the community you serve can (and should) improve your local SEO. After all, it’s your...
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It’s New: A Daily SEO News Video Series
Wix’s own Crystal Carter and Mordy Oberstein team up with Search Engine Roundtable’s Barry Schwartz and Cypress North’s Greg Finn to give...
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Deep dive into Google AdSense on Wix
Tuesday, September 24, 2024 | 1PM ET Join us for an interactive workshop where we'll deep dive into optimizing Google AdSense on Wix...
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SERP analysis 101: How can I rank for this keyword?
Author: Gus Pelogia Have you ever had a client who wanted to rank their commercial page for a broad, highly competitive keyword? You...