SEO Learning Hub

Learn SEO from industry experts, tune into webinars, discover our SEO Podcast, and more at The SEO Learning Hub from Wix. Learn strategies, tactics and get…
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Founder of Zyppy SEO Consulting, Cyrus Shepard joins the SERP's Up SEO Podcast to answer the question, is SEO’s bad reputation legitimate or maybe not so much?
In this episode of SERP's Up, we focus on optimizing your homepage from how it “sets the SEO pace” for your entire site to why it’s the most important page for Core Web Vitals.
Himani Kankaria shares SEO tips on finding good SEO advice in this episode of the SERP's UP SEO Podcast.

SERP's Up SEO Podcast

6 Pins
Author: Duane Brown As a marketer or business owner, you need to get the most return on investment as possible from the platforms and...
Automate and share customer data with Google Ads for better PPC campaigns
Author: Duane Brown As a marketer or business owner, you need to get the most return on investment as possible from the platforms and...
Author: Cari O’Brien Roles abound within content marketing, from the junior copywriter to the content marketing manager all the way up to...
What does a content marketing manager do? Skills, responsibilities, and keys to success
Author: Cari O’Brien Roles abound within content marketing, from the junior copywriter to the content marketing manager all the way up to...
Does a topical expert need to write your content in order to rank?   Quality content is nuanced content built on experience and expertise. This week, Wix’s Mordy Oberstein and Crystal Carter analyze how you can integrate expert authority into your content.  Hear insights from none other than Senior SEO Analyst at the Mayo Clinic Will Peters about the ways expert-led content can demonstrate a large scope of knowledge within an organization's brand. Plus, Mordy and Crystal investigate how diffe...
SERP’s Up | Are expert opinions in your content an SEO must?
Does a topical expert need to write your content in order to rank? Quality content is nuanced content built on experience and expertise. This week, Wix’s Mordy Oberstein and Crystal Carter analyze how you can integrate expert authority into your content. Hear insights from none other than Senior SEO Analyst at the Mayo Clinic Will Peters about the ways expert-led content can demonstrate a large scope of knowledge within an organization's brand. Plus, Mordy and Crystal investigate how diffe...
Author: Vinnie Wong In the pursuit of scaling your content marketing, you might have created “thin content” without realizing it. While...
Thin content: What it is and how to do better for your users and your website
Author: Vinnie Wong In the pursuit of scaling your content marketing, you might have created “thin content” without realizing it. While...
The race is on!  The AI Generative competition has been well underway and Google has leaned into a major update.  Google Gemini has now been introduced. What is Google Gemini? How will it impact SEO? How will it impact search in general? Google is in a transition period of search. Does Gemini have what it takes to propel Google forward in the future?  This week, Wix’s Mordy Oberstein and Crystal Carter are joined by the great Danny Goodwin to evaluate this so-called ‘ultra’ powered version of... Seo Podcast, Learn Seo, Seo Tools, What It Takes, Wix, Webinar, Gemini, Podcasts, Competition
SERP’s Up | How will Google's most powerful AI, Gemini, impact SEO?
The race is on! The AI Generative competition has been well underway and Google has leaned into a major update. Google Gemini has now been introduced. What is Google Gemini? How will it impact SEO? How will it impact search in general? Google is in a transition period of search. Does Gemini have what it takes to propel Google forward in the future? This week, Wix’s Mordy Oberstein and Crystal Carter are joined by the great Danny Goodwin to evaluate this so-called ‘ultra’ powered version of...
Author: Sophie Brannon In high-competition sectors like eCommerce, where customers may have many similar product options to choose from,... Link Building, Homepage, Ecommerce
eCommerce link building: Strategies for your homepage, category & product pages, and blog posts
Author: Sophie Brannon In high-competition sectors like eCommerce, where customers may have many similar product options to choose from,...
Author: Ryan Jones Keyword mapping has driven success for many websites in many niches, and it can do the same to propel your business.... Ryan Jones, North Star, Niches, Keywords
Keyword Mapping: Your North Star for better SEO
Author: Ryan Jones Keyword mapping has driven success for many websites in many niches, and it can do the same to propel your business....
When does it and does it not make sense to take on an SEO client? How do you determine if a client is the right fit for your services?  Wix’s Mordy Oberstein and Crystal Carter take a look into SEO clients this week as they discuss who you should and shouldn’t be taking on as an SEO. CEO of Smart Simple Marketing, Sydni Craig-Hart, joins us to help you navigate varying approaches to larger and smaller clients. Plus, Foxwell Digital founder Andrew Foxwell discusses how qualifying leads will ch... Hart, Founder, Discuss, Andrew
SERP’s Up | What SEO clients should you take on?
When does it and does it not make sense to take on an SEO client? How do you determine if a client is the right fit for your services? Wix’s Mordy Oberstein and Crystal Carter take a look into SEO clients this week as they discuss who you should and shouldn’t be taking on as an SEO. CEO of Smart Simple Marketing, Sydni Craig-Hart, joins us to help you navigate varying approaches to larger and smaller clients. Plus, Foxwell Digital founder Andrew Foxwell discusses how qualifying leads will ch...
Author: Debbie Chew Building backlinks for your SaaS business the same way you would for an online store or a local business is a... Saas, Backlinks, Local Businesses
Link building for SaaS: A niche-specific guide for better rankings and traffic
Author: Debbie Chew Building backlinks for your SaaS business the same way you would for an online store or a local business is a...
Author: Joshua George Even if you have the most compelling product, the lowest prices, and the most responsive customer service,... On Page Seo, Lowest, Traffic
On-page SEO for eCommerce: Increase your online store’s organic traffic and sales
Author: Joshua George Even if you have the most compelling product, the lowest prices, and the most responsive customer service,...
What is structured data markup? What should and shouldn’t you do when adding schema markup to your site?  Join Wix’s Mordy Oberstein and Crystal Carter as they are joined by the co-founder of Schema App Martha Van Berkel to learn the dos and don'ts about implementing structured data markup and how it might impact your site’s performance. Plus, take a look into Crystal’s Ball to see the future of rich results!  This week we’re teaching you how to translate your content to a search engine for o... What Are Structures, Search Engine, Martha
SERP’s Up | Structured data dos and don'ts
What is structured data markup? What should and shouldn’t you do when adding schema markup to your site? Join Wix’s Mordy Oberstein and Crystal Carter as they are joined by the co-founder of Schema App Martha Van Berkel to learn the dos and don'ts about implementing structured data markup and how it might impact your site’s performance. Plus, take a look into Crystal’s Ball to see the future of rich results! This week we’re teaching you how to translate your content to a search engine for o...
Get the knowledge you need to avoid falling for SEO falsehoods! We take common SEO myths head on!  When it comes to SEO, misconceptions can wreak havoc on your strategies if you don’t know what sources are reliable. So, what are the common myths that need to be smashed?  Tune in as Wix’s Mordy Oberstein and Crystal Carter kick the door in on prevalent SEO myths. Move your clients beyond the falsehoods. Andi Jarvis joins the podcast to share how he convinces clients and others to break free fr... Marketing Help, Content Marketing, Broken Google, Seo News, Seo Content, Content Writing, Things To Think About, Things To Come
SERP’s Up | Be gone SEO myths!
Get the knowledge you need to avoid falling for SEO falsehoods! We take common SEO myths head on! When it comes to SEO, misconceptions can wreak havoc on your strategies if you don’t know what sources are reliable. So, what are the common myths that need to be smashed? Tune in as Wix’s Mordy Oberstein and Crystal Carter kick the door in on prevalent SEO myths. Move your clients beyond the falsehoods. Andi Jarvis joins the podcast to share how he convinces clients and others to break free fr...
Does needing a refresher make you a bad SEO? No! Every SEO needs to revisit and familiarize themselves with certain aspects of SEO.  Renew and refresh yourself this week as Wix’s own Mordy Oberstein and Crystal Carter are your guides toward refreshing your SEO knowledge.  Explore how remastering past skills can enhance your professional journey. Seer Interactive founder and CEO, Wil Reynolds, chimes in to share why you should be proactive about refreshing and refining your professional expert... Wil Reynolds, Mistrust, Batman And Robin, Local Seo, Design Language, Proactive
SERP’s Up | Even SEO pros need a refresher
Does needing a refresher make you a bad SEO? No! Every SEO needs to revisit and familiarize themselves with certain aspects of SEO. Renew and refresh yourself this week as Wix’s own Mordy Oberstein and Crystal Carter are your guides toward refreshing your SEO knowledge. Explore how remastering past skills can enhance your professional journey. Seer Interactive founder and CEO, Wil Reynolds, chimes in to share why you should be proactive about refreshing and refining your professional expert...
How do you get and keep your SEO team up to speed? Where do you even start when training an SEO team? What tactics should you follow when building a strong SEO training program?  Take your team to the next level as Sterling Sky’s Colan Nielsen joins Wix’s Crystal Carter and Mordy Oberstein to share proven strategies for training SEO teams.  Formalize your training programs as Wix’s own Henry Collie joins us to discuss his expertise in implementing successful courses to further strengthen your... Marketing Podcasts, Seo Marketing, Seo Training, Business Profile
SERP’s Up | How to train your SEO team
How do you get and keep your SEO team up to speed? Where do you even start when training an SEO team? What tactics should you follow when building a strong SEO training program? Take your team to the next level as Sterling Sky’s Colan Nielsen joins Wix’s Crystal Carter and Mordy Oberstein to share proven strategies for training SEO teams. Formalize your training programs as Wix’s own Henry Collie joins us to discuss his expertise in implementing successful courses to further strengthen your...
Websites aren’t built by SEOs alone. As an SEO, how can you best collaborate with all of the teams pushing the site’s success? We dive into how SEOs can best work with designers, devs, content creators, and beyond to build the best and most optimized site possible. Join Wix’s Crystal Carter and Mordy Oberstein to get tips and strategies on working with non-SEOs on websites.  In the SEO world, jargon can be a hindrance when working with non-SEO teams. Neha Khanna joins the podcast to enlighten... Knowledge Panel, Niche Websites, Jargon, Quality Content, Topical
SERP’s Up | SEOs working well with non-SEOs for success
Websites aren’t built by SEOs alone. As an SEO, how can you best collaborate with all of the teams pushing the site’s success? We dive into how SEOs can best work with designers, devs, content creators, and beyond to build the best and most optimized site possible. Join Wix’s Crystal Carter and Mordy Oberstein to get tips and strategies on working with non-SEOs on websites. In the SEO world, jargon can be a hindrance when working with non-SEO teams. Neha Khanna joins the podcast to enlighten...