Branding & Marketing (My Book)

Collection by Paul Cash

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Here are a few sample pages from my new book "In remarkable we trust" which is available on iTunes to download as an interactive, highly visual ebook. The book is a scrapbook of ideas on how to create a truly Remarkable brand in the Crazy Age we are living in. Fun, lots of pictures, easy-to-digest, big ideas, little ideas...all designed to make you stop doing 'same old, same old' and feel inspired to make your brand REMARKABLE.

Paul Cash
This is my second fave page in the book. I love the message because it's so relevant to the times we live in. The legacy assets and infrastructure of many companies, especially tech and engineering companies means they often are more 'in love' with their own products and creations than they are with the people who really matter i.e. customers. Don't love your products, love your customers. Here endeth the first lesson. Book is called "In Remarkable we trust" available on iTunes for £6.99 Engineering Companies, Dont Love, The Book, Itunes, New Books, Trust, Branding, Tech, Messages

This is my second fave page in the book. I love the message because it's so relevant to the times we live in. The legacy assets and infrastructure of many companies, especially tech and engineering companies means they often are more 'in love' with their own products and creations than they are with the people who really matter i.e. customers. Don't love your products, love your customers. Here endeth the first lesson. Book is called "In Remarkable we trust" available on iTunes for £6.99